Follow My Lead

A lightweight pipeline and follow-up engine for solo operators and small teams.

Pipeline application

Keeping the next action visible without CRM overhead.

Follow My Lead combines a focused Today view, simple sales pipeline, activity log, and stage-based follow-up engine in a compact web application.

Challenge

Solo operators need structure and reminders, but traditional CRMs often introduce more administration than value.

Solution

A clear pipeline, due and overdue follow-ups, activity history, configurable intervals, and straightforward lead import.

Capabilities

UX design, application architecture, workflow automation, custom fields, notifications, and subscription product planning.

Design principle

Show the user what needs attention today, then make the next update quick enough that the system stays useful.

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